August 5, 2025

American sleep habits

Study Finds - The Talker Research survey of 2,000 Americans reveals the gap between our sleep intentions and reality, showing why millions of people struggle with the same nightly routine of getting into bed but remaining frustratingly awake.
  • Most Americans climb into bed by 10:36 p.m. but don’t fall asleep until around 11:18 p.m.
  • On average, it takes about 40 minutes to drift off, with three mornings per week marked by regret over not going to bed earlier.
  • Common reasons for staying up include unfinished chores (29%), savoring quiet nighttime hours (21%), and avoiding the next workday (15%).
  • Nearly half of couples share a bed, but only 49% say they sleep better that way—snoring and tossing partners are top disruptors.
  • Back-to-school season brings earlier wake-ups and later nights for parents, with over half anticipating worse sleep.

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