Newsweek - A group is planning a nationwide economic blackout as a response to the rollback of diversity, equity and inclusion (DEI) initiatives sparked by the federal government. When President Donald Trump reentered office last month, one of his first calls to action was to end several of the DEI initiatives in the federal government. He mandated in an executive order that funds could be frozen for companies that do not comply. He also outlawed any messaging that promotes inclusion-based language.
The orders have caused PBS to close its DEI office, while major companies like Amazon, Target and Google are taking steps to dissolve DEI initiatives.
As a response to the DEI rollbacks, the People's Union is planning a 24-hour economic blackout all day on February 28, beginning at 12 a.m. During this time, participants are pledging to not make any purchases either online or in brick-and-mortar stores.
The People's Union is targeting Amazon, Walmart and Best Buy, but the group is also asking boycotters to refrain from spending money on fast food or gas, as well. If consumers must make purchases, they are asked to buy only from small, local businesses.
The People's Union originated from grassroots efforts of Americans looking to regain control over corporate influence. "If we disrupt the economy for just one day, it sends a powerful message," the People's Union wrote on its website.
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