June 30, 2018

California's new privacy law could set a trend

Variety - California’s legislature passed sweeping new privacy legislation that will likely have a major impact on both technology as well as media and entertainment companies, and that could lead to other states following suit. The law was passed in mere days to prevent voters from passing even stricter rules come November.

AB 375, also known as the California Consumer Privacy Act of 2018, passed both the State Assembly and the Senate without any opposition Thursday afternoon, and was signed into law by governor Jerry Brown soon after. When it goes into effect in 2020, the law will give consumers the right to request all the data businesses are collecting on them, as well as the right to request that businesses don’t sell any of their data.

The law also comes with strict disclosure rules about data collected by businesses, and it empowers the California Attorney General to fine businesses for non-compliance.

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