Wall Street Journal - Cable news can’t get enough of Donald Trump.
CNN has been especially hooked on tracking Mr. Trump and is expecting record ratings and advertising revenue for its telecast of the second Republican candidate debate on Wednesday evening.
From June 16, the day he announced he was running, through Sept. 14, Mr. Trump has been the subject of at least 2,159 CNN reports, according to Zignal Labs, a San Francisco-based firm that monitors social, online and traditional media.
That is almost double the amount of time CNN has spent on former Florida governor Jeb Bush, who was leading the field prior to Mr. Trump’s rise. Mr. Bush has been mentioned in 1,087 stories during the same time. Next up is Ted Cruz with 416 mentions. No other candidates managed to crack 400 mentions on the Time Warner Inc.-owned news channel. Advertisement
Mr. Trump has gotten outsize coverage at the other cable news channels, 21st Century Fox’s Fox News, and Comcast Corp.’s MSNBC, but not to the same extent as CNN, according to Zignal’s data.
CNN, MSNBC and Fox News declined to comment.
CNN has been especially hooked on tracking Mr. Trump and is expecting record ratings and advertising revenue for its telecast of the second Republican candidate debate on Wednesday evening.
From June 16, the day he announced he was running, through Sept. 14, Mr. Trump has been the subject of at least 2,159 CNN reports, according to Zignal Labs, a San Francisco-based firm that monitors social, online and traditional media.
That is almost double the amount of time CNN has spent on former Florida governor Jeb Bush, who was leading the field prior to Mr. Trump’s rise. Mr. Bush has been mentioned in 1,087 stories during the same time. Next up is Ted Cruz with 416 mentions. No other candidates managed to crack 400 mentions on the Time Warner Inc.-owned news channel. Advertisement
Mr. Trump has gotten outsize coverage at the other cable news channels, 21st Century Fox’s Fox News, and Comcast Corp.’s MSNBC, but not to the same extent as CNN, according to Zignal’s data.
CNN, MSNBC and Fox News declined to comment.
2 comments:
This article seems -I amy be mistaken- to suggest CNN’s support for Trump. I don’t see how this follows from the info provided. It makes commercial sense to run stories likely to attract the most viewers. Trump is front runner so of course he gets most coverage. This is indeed cynical and unprincipled, but makes commercial sense.
To quote Bella Lugosi, "There is no such thing as bad publicity."
Unfortunately cable news has forgotten that, and they are making Trump appear more electable by keeping up the buzz about him.
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