September 7, 2014

How removing one letter helped a guy get a juob

Take Part - Job hunting in a recovering economy is not for the faint of heart. But imagine sending out 50 to 100 résumés every day to prospective employers for positions you’re qualified for and getting exactly no emails or phone calls back. That’s what Los Angeles resident José Zamora did, for months. Then he hit on a bright idea: He’d “whiten” his name.

...Simply dropping the letter s and turning his name into “Joe” resulted in a flood of replies from hiring managers.

Whitening a résumé is a phenomenon The New York Times explored in heartbreaking depth back in 2009 at the height of the Great Recession. ... “Research has shown that applicants with black-sounding names get fewer callbacks than those with white-sounding names, even when they have equivalent credentials,” Michael Luo wrote in the Times.

... “Sometimes I don’t even think people know or are conscious or aware that they’re judging, even if it’s by name,” says Zamora, “but I think we all do it all the time.”

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