Saltwater Brewery in Florida has partnered with the New York-based ad agency We Believers to create a plastic-free six-pack ring that feeds marine life, rather than choking or ensnarling them. The Edible Six Pack Ring is made from byproducts of the brewing process such as wheat and barley, making it the first 100 percent biodegradable, compostable and edible packaging implemented in the beer industry.
The plan is to produce 400,000 edible six-pack rings per month, enough for the current monthly production of Saltwater Brewery. 1 The rings are 100 percent biodegradable, made with byproducts of the beer making process such as barley or wheat.
The first mass-produced batch will cost between 10 and 15 cents per unit, for craft beer that costs more than $10 for a six-pack, Lauria said.