March 28, 2017

Department of Good Stuff: Lester Holt most popular with evening news

Our two favorites for the evening news are Lester Holt an the PBS News Hour. We are not alone:

The Hill -  The “NBC Nightly News with Lester Holt” again finished #1 in total viewers and in the younger demographic, according to Nielsen Research.

Overall in the months of January, February and March, NBC's evening news program averaged 8.85 million total viewers, beating ABC's David Muir by 46,000 and CBS's Scott Pelley by 1.6 million.

In the 25-54 demographic advertisers covet most, "Nightly News" averaged 2.1 million viewers for the quarter, outpacing ABC's "World News Tonight" by 213,000 and "The CBS Evening News" by 523,000 viewers in the category.

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